At Bauer Media Outdoor, we believe that sustainability is not only in policy, but above all in the choices we make every day. That's why we're always looking for ways to organize our work smarter and more environmentally friendly. The change bike is a good example of this.

In Leiden, among others, our exchangers — in cooperation with partner RBL Outdoor — go out by bike to replace posters. A simple but effective solution that reduces emissions and increases flexibility in the city.

With initiatives such as the exchange bike, we are taking a step by step course towards a future where out-of-home is not only visible, but also carried out sustainably. In this way, we are working in a practical and green way towards our ambition to be Carbon Net Zero for Scope 1 and 2 by 2030.

Read here more about sustainability at Bauer Media Outdoor.