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Digital Rates 2025
An Out of Home (OOH) campaign is calculated using a number of indices, with the exception of our top 5 cities, which are subject to a fixed rate
Base rate
By subject - €75
Volume index
< 300 pockets - 1.75
300 to 1,000 courses - 1.25
1,000 to 2,000 courses - 1.1
2,000 to 3,000 courses - 1
3,000 courses and more - 0.9
Top cities rate
Our top 5 cities - €215 per box
Rotterdam, Utrecht, Eindhoven, Almere and Tilburg
Network index
National - 1
Deployment of the entire network
Data-driven - 1.25
POS, POI, reach, target groups, with the exception of our top cities and/or exclusions from specific networks
Selective - 1.75
Specific courses
OOH rate calculation:
Base rate X volume index X network index X month index
With the exception of our top cities, there is a fixed rate
Monthly index
OOH | analog packages
Opt for analogue and increase your visibility on the street with a strategy that perfectly matches your brand. See a number of packages below for inspiration. We are happy to work out these packages for you or make a customized proposal.
Nationwide reach
Did you know that our analogue network consists of more than 22,000 advertising courses? With a broad spread across the country, we ensure optimal reach, no matter where your target group is.
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